Spencer Dennis

Performance Brand

Aug 14, 2026

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4 min read

👋 Building for Coaches?

5 "Musts" for Coaches | News You Should Know

Spencer Dennis

Performance Brand

Jul 31, 2026

•

2 min read

Assist, Don't Replace

AI for good, Topgolf's Coaching Miss

Spencer Dennis

Performance Brand

Jul 22, 2026

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2 min read

Ready to Raise? Choose Wisely

Capital Teammates, Ai Twins & More

Spencer Dennis

Performance Brand

Jul 7, 2026

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2 min read

How to Scale In & Out Of Golf

3 keys to multi-sport growth, work together, I got CHIP'd

Spencer Dennis

Performance Brand

Jun 26, 2026

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2 min read

The Golf Graveyard

Golf is where "cool" ideas go to die ☠️

Spencer Dennis

Performance Brand

Jun 19, 2026

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8 min read

Hardware is Hard. But Worth it!?

The device gets you in the door. What you build on top is the business.

Spencer Dennis

Performance Brand

Jun 12, 2026

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3 min read

The Instruction Economy PT 2

They couldn't build it. So they bought mine

Spencer Dennis

Performance Brand

Jun 4, 2026

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4 min read

The Instruction Economy

Why it's the best place to build and invest

Spencer Dennis

Performance Brand

May 28, 2026

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4 min read

Service as a Software

Vibe coding shifts, Context Switching, [golfhackz]

Spencer Dennis

Performance Brand

May 20, 2026

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4 min read

Founders and coaches keep making the same mistake

Nine calls this week. One pattern. Both sides have the same fix

Spencer Dennis

Performance Brand

May 6, 2026

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2 min read

The Power of "So What?"

Lessons from a $100M CMO

Spencer Dennis

Performance Brand

Apr 29, 2026

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2 min read

Golfers Practice Like Sh*t

Why Golf Apps Fail, Launch Monitor Realities, & What to Do About it

Spencer Dennis

Startup

You built a cool moment. That's not enough

Apr 22, 2026

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2 min read

You built a cool moment. That's not enough

The book that built CoachNow and 15 years of lessons you need to know

Spencer Dennis

Apr 15, 2026

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3 min read

Golf-Tech's Growth Engine

An insiders look at scale.golf, GOLFHACKZ, and CoachNow

Spencer Dennis

Startup

Apr 8, 2026

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5 min read

How I Lost Control of My Company

Getting sharked, and how to make sure it doesn't happen to you

Spencer Dennis

Mar 31, 2026

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2 min read

5 Lessons

13 years. 2 acquisitions. Five lessons that keep coming up in founder conversations. Spoiler: it has nothing to do with the product.

Spencer Dennis

Mar 25, 2026

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4 min read

Retention > Acquisition

Retention strategy, how we edit our videos, and the honest truth from this week's one-on-ones.

Spencer Dennis

Mar 16, 2026

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3 min read

Told you something was coming

12 months of conversations have led here

Spencer Dennis

Spencer Dennis

👋 Building for Coaches?

Assist, Don't Replace

Ready to Raise? Choose Wisely

How to Scale In & Out Of Golf

The Golf Graveyard

Hardware is Hard. But Worth it!?

The Instruction Economy PT 2

The Instruction Economy

Service as a Software

Founders and coaches keep making the same mistake

The Power of "So What?"

Golfers Practice Like Sh*t

You built a cool moment. That's not enough

Golf-Tech's Growth Engine

How I Lost Control of My Company

5 Lessons

Retention > Acquisition

Told you something was coming

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